EMAIL & SMS MARKETING:
THE SYSTEM THAT KEEPS YOUR CUSTOMERS COMING BACK FOR MORE
Tired of One-Off Shoppers? Increase the Lifetime Value & loyalty of your customers by developing Email & SMS
Let's cut the chase... If your email list isn't bringing in money every month, it's time to address it.
Unfortunately, most online stores overlook the importance of email marketing and SMS. Why?
Because they underestimate the strength of a Retention System that:
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Captures qualified contacts
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Nurtures them to first purchase, and
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Accelerates lifetime value (LTV) in 60-90 day payback windows
Worse, many brands have yet to implement a system for retention because of confusion over how to leverage this high-returning vertical.
We get it. Executing a cross-channel and cross-device strategy is hard!
Especially when you’re in charge of feeding the beast that is your email marketing calendar. Maybe you’re tired of constant anxiety from a channel that never stops.
Maybe you’re working with an agency that’s failed to lead the charge.
Or maybe … your agency has made critical errors that can’t be undone.
The question is: What makes The Creative Indivisuals a trustworthy partner?
Step 1: Turning Visitors into Subscribers
Rather than start with pop-ups or landing pages, set your foundation on a comprehensive journey.
We understand how to coordinate paid media and amplify cross-channel campaigns. Only after diagnosing where your best customers come from … do we then optimize for conversions: page-by-page and form-by-form.
If churn is outpacing new sign-ups, our full-funnel approach will grow your email list with qualified subscribers.
Step 2: Turning Subscribers into Customers
We create eye-catching creative, but never lose sight of the prize. Your email campaigns might be pretty, but do they convert? Are you relying on email templates or default marketing automations?
Combine visual storytelling, strong branding, and personalization. That way, you get both design and regular AB testing to make data-driven decisions.
If you’re creating emails based on look and feel alone, our campaign creative will generate more revenue per send.
Step 3: Turning Customers into Lifetime Value
For ecommerce businesses, cash is king. That’s why we focus on driving short-term LTV — 60-90 day payback periods — so you can reinvest in your business.
Even better, we do that through email marketing campaigns, SMS, and loyalty programs … as well as customer cohorts built around:
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Seasonality
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First-product purchased
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And the channel or offer that brought them in
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If you’re not sure what your repurchase rate looks like, who your most valuable customers are, or how to accelerate LTV: don’t worry.
Wondering how it works?
It all starts with a free 48-point audit to find out if we're the right agency for you.
This 48-point checklist will help our team reveal what's missing and what's working... and most importantly, opportunities where you can scale.
Basics: Is your ESP correctly sending at the right times and properly integrated into your site for analytics?
List Building: Are your tactics working in scaling your email lists and do they abide by privacy laws?
Automation: Are your Welcome, Cart Abandonment and Post Purchase, and VIP flows activating effectively?
Broadcast: How often and how effective are your broadcast and newsletter email campaigns running?
Creative: Does your creative and email copy generate high open rates, click-throughs and conversion rates?
Plus much, much more
FAQ
Still have some questions? Here's the ones we get asked most commonly.
What kind of clients do you help?
The whole spectrum. If you're a startup, we'll find a way to maximize your budget and reach the goals you have in mind to start building momentum. If you're a fortune 500 company, we'll utilize our tools in-house to illustrate your brand's messaging through commercial production and engage your consumers more than they already are.
How does my business benefit from digital marketing?
Many times, digital marketing goals are attached to direct business results. When you invest in digital marketing you are creating more opportunities to speak to your market and target your audience to help solve their problems.
Why is digital marketing important?
In the world of today's business, you have to think ahead. You have to position yourself where your consumers are, and these days, 99% of your customers are located online.
How long does digital marketing take to work?
Who will I be talking to?
You will be on the strategy call with Donny, the CEO of The Creative Indivisuals. Upon entering the industry, Donny began traveling internationally to help clients with video production and commercial photography as an expert in telling his client's stories from a perspective that inclines their audience to get involved and take action.
What is the purpose of this strategy call?
The purpose of the Strategy Call is to create clarity for business owners. We'll be discussing what your business is currently doing to generate leads online and what your marketing goals are moving forward. Our team will be able to help you understand specific marketing strategies and techniques to help you achieve the success you're looking for.